Signature Electric Services

Electrical Contractor in Fargo, North Dakota

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Web Design for

Signature Electric Services is an electrical contractor in Fargo, North Dakota. Master Electrician Matt Johnson founded Minnesota Electric in 2008, and has now moved operations to North Dakota under Signature Electric Services. Matt partnered with Bluestem Media to design a brand new website from scratch, along with SEO services. He was looking for a solid, well-functioning website to attract residential and commercial clients. 

Website Services Provided:

Copywriting, Graphic Design, Landing Page Design, SEO, Web Design, WordPress, and WordPress Support & Hosting

Positioning the brand as a top electrician in the local market

Matt's focus is to be trustworthy, honest, and engage in electrical work as a craftsman, not just a technician. We wanted to paint a picture of this excellence through the copy, use of professional industry badges, and crisp design. 

header area design
service area system

Service area system

Signature Electric serves the Fargo-Moorhead area and all the surrounding counties. We built service area pages to help customers in these adjacent markets find and engage with the brand. An intuitive map was designed, along with bold buttons linking to each service area. 

Comprehensive service pages

Electricians provide different services to residential and commercial customers, so we designed separate landing pages for each vertical. Residential pages focus on things like panel upgrades, hot tub wiring and EV chargers, while the commercial pages focus on renovations, design-build services, contracting, etc. 

comprehensive service pages

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